According to Real Living CO Real Estate, a record number of Americans, including Denver residents, are using the Internet as a key tool for finding and buying homes.
Denver, CO - February 28, 2012 - More than ever, home buyers in Denver are turning to the web as a first step in their search for new homes. And they’re in very good company: According to the National Association of Realtors®, more than nine out of 10 home buyers use the Internet as a key resource to help them find their dream home.
"When it comes to finding and buying homes, the overwhelming majority of people, including Denver residents, are using the ever-expanding array of online tools, tips and information to help them find their dream home," said Jackie Nordstrom, Broker Owner of Real Living CO Real Estate. "This is especially the case with home buyers who are 44 years old and younger. More than 90 percent of them report using the Internet as part of their search process. Overall, 87 percent of all home buyers say they use the Internet as one of several information sources at some time during the home-finding process."
Nordstrom said websites such as www.reallivingCOrealestate.com are becoming important resources for consumers, who use them to access a wide range of constantly updated information, such as detailed listing information on homes for sale, photographs, virtual tours, mortgage calculations, neighborhood and community overviews, and more.
"We’re making more information available to home buyers than ever before - from virtual tours, to satellite photos, to local school information,” Nordstrom said. “It benefits everybody: Denver residents can find detailed information from the convenience of their home, and by the time they contact us, they often have a very good idea of their likes and dislikes, which enables us to quickly hone in on neighborhoods and floor plans that suit their needs.”
According to Nordstrom, other key trends of online home searches include the following:
• While older buyers are somewhat less likely to use the Internet, the use of real estate agents in buying a home was consistent across age groups, ranging from 81 percent for those 65 years and older to 88 percent among those 18 to 24 years old.
• While both first-time and repeat buyers most often start by looking for properties online, first-time buyers more often seek out information about the home buying process or talk with a friend or relative about the buying process. Repeat buyers more often begin by looking for properties online or by contacting a real estate agent, suggesting that these buyers not only are more comfortable with the process, but also have a clearer understanding of what they are looking for when purchasing a home.
About Real Living
Real Living is a full-service real estate franchise company with 400 offices and more than 10,000 sales professionals coast to coast. In 2010, Real Living maintained an industry-leading customer satisfaction rating of 96 percent based upon research by an independent research firm. For more information, visit www.realliving.com.
About Real Living CO Real Estate
Real Living CO Real Estate is a full-service real estate company with on-site mortgage, title, and contract services, as well as 33 professional brokers, who are accredited with the National Association of Realtors® (NAR), servicing Westminster, Thornton, Broomfield, Arvada and all North Metro Denver areas. Real Living CO Real Estate is located at 12001 N. Tejon Street, Suite 110, Westminster, CO 80234, 720-880-2288. For more information on homes for sale or local real estate information, visit www.reallivingCOrealestate.com.
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